This project focuses on designing a series of versatile social media templates for Allstate Protection Plans, ensuring a cohesive and visually engaging brand presence across platforms. The templates will support various content types, enhancing brand consistency and streamlining content creation.
Project
Overview
Objective 1
Develop a variety of social media post styles, incorporating photos, customer testimonials, and illustrations to enhance brand storytelling and engagement.
Objective 2
Create a set of customizable social media design templates that allow for easy editing and adaptation by the design team while maintaining brand consistency.
Deliverable 1
A collection of pre-designed social media templates in multiple styles.
Deliverable 2
Templates tailored for different social media platforms, ensuring responsiveness and aesthetic appeal.
Final
Results
↓64%
Final
Design
Template 1:
Carousel image post - photo
Template 2:
Singular image post - photo
Template 3:
Carousel image post - testimonial
Template 4:
Carousel illustration/stat post
Template 5:
Singular illustration
Social Media Template
Production Guide Sample
Social media templates streamline content creation while ensuring brand consistency. They enable the design team to produce high-quality, on-brand posts efficiently without starting from scratch. Templates also offer flexibility for updates, allowing designs to evolve with trends and messaging needs. This approach reinforces the importance of strategic design in maintaining a strong and cohesive brand identity.
